A new study from MeFeedia, an independent video website, indexed content from around 30,000 providers, including Hulu (Hulu), Vimeo (Vimeo), DailyMotion and YouTube (YouTube). What MeFeedia found is that currently, just 26% of all online video supports HTML5. While certain online-only outlets seem to be handling HTML5 formats very well, news and network TV are lagging in their support of HTML5.
This 26% figure seems appallingly low, but there are a couple of bright spots.
The study found most sites that support HTML5 can detect iPad users and will switch to an HTML5-compatible format. But only YouTube switches content to HTML5-friendly formats when that content is embedded on other sites, as well.
And the furious (and, to some, infuriating) Adobe/Apple debate over web standards may have fueled the fire that allowed HTML5-supported video formats to reach even 26%. As late as January 2010, only 10% of online video could be played on iPhones or other non-Flash-supporting devices.
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